Automotive Events

Meetings & Events

Automotive Event Specialists

Specialising in automotive events, dealer meetings and car displays

Let us work with you to create the perfect event to support a new car launch, campaign, training program or dealership conference.

Having successfully hosted and executed a range of automotive dealer events every year we understand some of the unique requirements of your industry. Your event planner will work with you on coordinating displays, car care and logistics as well as provide access to AV support and delicious catering.

From interstate residential conferences to product launches and gala dinners, our range of spaces at our prestigious Collins Street address could be the perfect solution for your next event.

Request for a proposal below or directly through:
P: +61 3 8627 1622

  • Car displays

    We are one of the only hotels in Melbourne that can physically bump in car displays. Choose to display your vehicle in our ballroom named The Laneway Rooms with vehicle dimensions required to be between, width of 218cm and height of 206cm

  • Valet Parking

    Delegate valet parking is available through the hotel at $65 per car. Alternatively access to discount self-parking rates available for conference guests at nearby car-parks from $55 per car.

  • Catering

    Seasonal food options are available to support small and large groups. Choose from an express sit down lunch in our Alluvial Restaurant or a more substantial standup buffet lunch.

  • Stay Overnight

    Offering 253 beautiful guest rooms and iconic suites alongside onsite restaurant and bars close to the city’s best food and shopping.


This was the benchmark 

“The service and venue was excellent and out of all our event locations, this was the benchmark”

By: Volkswagen Group Australia